Byron Lazine and Nicole White are two brokers in Connecticut who give us their ideas on the week’s information each Friday in “The Real Word,” a weekly video column on Inman.

This week, Byron and Nicole will discuss by means of a Mansion Global article that put out actual property stats for Connecticut. The article had some numbers which can be greater than extremely suspect — they’re improper, in accordance with Byron and Nicole. That’s why it’s important that brokers know their numbers and do native market updates — with credible info.

“And if you see one thing like this, you have to be speaking about it in your native market,” Byron mentioned.

“You have got the information, you even have the texture for the market … It’s our accountability to verify after we see one thing like this, we don’t simply run with it both,” he continued.

They’ll additionally discuss by means of Inman columnist Nicole Solari’s article, “10 simple upgrades that can transform an outdated home,” and resolve which ideas are rackets (trace: zero).

Marketeer of the week

Byron and Nicole need to know when you’re sending out canned Thanksgiving emails? Ought to brokers be doing that? If you’re, why? Please share your ideas within the feedback under.

Need to nominate a “marketeer of the week”? Drop your ideas within the feedback part under, or shoot us an email.

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